Director of Brand & Creative at Fingerprint
- Company
- Fingerprint
- Employment type
- Full-Time
- Location
- Worldwide
- Posted
- 2026-09-01
About this role
Fingerprint empowers enterprises to detect and stop online fraud with the world’s most accurate device intelligence. We lead our industry with bleeding-edge identification capabilities and work on turning new ideas and discoveries in the fraud detection space into reality. Our customers range from innovative startups to leading enterprise companies, including Plaid, Dropbox, and Booking.com. Fingerprint is a globally dispersed, 100% remote company. We were named on on the 2026 Forbes Best Startup Employers list and ranked #803 on the 2026 Inc. 5000 list of America’s fastest-growing private companies. We have raised $77M and are backed by Craft Ventures ( Tesla, Facebook, Airbnb ), Nexus Venture Partners ( Postman , Apollo.io, MinIO , Druva) and Uncorrelated Ventures ( Redis, Rollbar, Gradle ). Location Preference: Remote, Anywhere in the US/North America preferred About the Role: This is a rare opportunity to build and own a function from the ground up in a fast growing startup. We're bringing brand, content, and design together under one leader for the first time - and we're looking for someone to shape what that function becomes, how it operates, and the bar it sets. But this isn't brand for brand's sake. At Fingerprint, brand exists to drive pipeline and generate demand —and to build the awareness that makes demand easier to win. You'll own how we show up in the world and how that translates into revenue results. Reporting to the VP of Marketing and joining the marketing leadership team, you'll set brand and creative strategy, lead the teams that bring it to life, and treat pipeline as the scoreboard, not an afterthought. We want someone who pushes - who challenges the team to try things we haven't tried, takes big swings, and isn't precious about which ideas win. Our ethos is Fail. Learn. Grow. We take big bets, fail fast, and judge ideas on their merit - not on who they came from or what title proposed them. We want this leader to embody that spirit and: Run a portfolio of bets, not a list of safe deliverables—some swings should be ambitious enough to fail. Move fast, measure honestly, and kill or double down based on evidence. Create the conditions for the best idea to win regardless of seniority - including ideas that aren't yours. Treat every miss as fuel for the next attempt, and build a team culture that does the same. Responsibilities: Build and lead a new, unified Brand & Creative function - defining its mandate, operating model, and standards. Own brand and creative strategy in direct service of pipeline and demand , alongside brand awareness and reputation. Lead, mentor, and raise the strategic altitude of a multidisciplinary team across content, social/brand, and design - holding them accountable for both outcomes and their development. Own and set the editorial calendar, and direct creative across the funnel - so content and creative ship on a deliberate cadence that's measurably moving the business, not just looking good. Provide the team with a stream of creative concepts to experiment with, feeding the demand generation testing cadence Define and own brand and creative standards, voice, and tone across and collaborate with channel leads to implement Partner with Demand Generation and Product Marketing to identify and close content gaps for target-account needs, ensuring brand and creative support demand programs rather than run parallel to them. Define how brand and creative impact is measured - tying work to pipeline, demand, and awareness—and report on it candidly, wins and misses alike. Represent brand and creative in marketing leadership forums and shape company-wide go-to-market strategy. Qualifications: 8+ years in brand, design, or creative direction, including 3+ years building and leading creative teams - ideally in B2B SaaS or an agency. A strong portfolio spanning both system-level brand work (identity, guidelines, messaging frameworks) and high-craft execution across web, content, social, an…
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