Senior Content Writer at Hatica
- Company
- Hatica
- Employment type
- Full-Time
- Location
- Remote,Gurugram,Bangalore,Chennai,Hyderabad,India
- Posted
- 2026-04-10
About this role
About Hatica Hatica is a venture-backed fast growing SaaS startup focussed on building an engineering analytics platform to help development teams drive productivity, alignment and well-being. It was founded in 2020 by a strong team from Georgia Tech, IIT, and Uber. We operate as a fully distributed organization of high performance and inclusive teams. Hatica is looking for a self-driven and passionate individual who sees content at the core of modern day digital marketing. Someone who is passionate to work with tech and business teams to create a coherent brand story and product narrative at a fast-growing start-up. We are looking to hire someone who can understand how tech-buying happens, the changing dynamics of content and buying behavior across the funnel. S/he should be able to connect tech products to their rightful users using relevant content. The role demands spontaneity, creativity while generating impactful content. This is a great opportunity where you could experiment with various styles and formats of content writing while racing out to a niche audience. Your passion and desire to succeed will be rewarded with significant career transformation. Responsibilities: Have a thorough understanding of the product and the ecosystem via in-depth research on industry-related topics, product-market fit to develop original and impactful content Develop long and short form content in terms of blogs, gated content such as guides or ebooks Liaison with freelancers to define content briefs, proofread and edit the final work Prepare a detailed content distribution strategy across channels and mediums Have a decent understanding of various content aggregator platforms to distribute the content produced Work with SEO specialist to use SEO best practices to increase traffic to the company website Collaborate with internal stakeholders to interpret project briefs and develop relevant concepts into content ideas Track and report on content insights and analytics (e. g. traffic, engagement, conversion rates, shares, etc.) Requirements: Bachelor's degree or equivalent experience in English, Marketing, Journalism or Engineering. Software Engineering background is preferred 2-4 yrs of content writing experience Excellent written and verbal communication skills Highly organized with excellent attention to detail Experience with various social networks and platforms Great team player and strong interpersonal skills
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